Tarma’s ad in Oct 07 issue of Yoga Journal is out now!
The ad features the OM pendant and earrings and gives insight about their support for the environment. Stephanie George, owner of Tarma, comments on the ad:

We wanted to tell our story about recycled stainless steel. Stainless is a very good alternative to silver anad gold, which are having profound effects on our environment. Making a difference starts with each one of us. Jewelry is a small item, but it occupies an important part of who you are and how you think.

Client Contact: Stephanie George (800) 824-8201; stephanie@tarmadesigns.com
Agency Contact: Holly Padove/ Jordan Schultz (805) 773-1000; jordan@thepressroom.com

PETALUMA, CA – Further expanding its reach to active, conscious consumers across the country, Tarma Designs – creators of earth-friendly “artwear” inspired by the spirit of adventure and the outdoors – has announced that its Active line of recycled stainless steel jewelry will now be offered in Backwoods and Blue Ridge Mountain Sports stores nationwide.

“We are excited to bring the Tarma message and lifestyle to an even broader active audience,” said Stephanie George, “Tarma Girl” and co-owner of the company. “The Tarma Active line appeals to those who not only love playing in the outdoors – but also have a deep respect for the environment where their adventures take place. Both Backwoods and Blue Ridge Mountain Sports attract this type of consumer, so it’s a great fit.”
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Client Contact: Stephanie George (800) 824-8201; stephanie@tarmadesigns.com
Agency Contact: Holly Padove/ Jordan Schultz (805) 773-1000; jordan@thepressroom.com

PETALUMA, CA – Tarma Designs – a conscious company that designs, manufactures and sells distinctive, outdoor- and adventure-inspired recycled and fair trade jewelry – has recently appointed sales rep agency KW Sales and sales representative Jodee Manfred to bring its Active and Artisan lines to select regions in the Midwestern and Western U.S.

“We’re growing rapidly and are excited to have a team of great reps on board and expect the Tarma name to spread like wildfire,” said Stephanie George, “Tarma Girl” and co-owner of the company. “We rely on our reps to help us collaborate on future designs, styles and colors, and together, we make up a fun, open and communicative group of people who want to make a difference in the world – even if it’s just in a small way. “
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Petaluma, CA – Tarma Designs, a Petaluma, CA-based jewelry company, has retained On the Horizon Communications, a full-service PR firm based in Pismo Beach, CA, to handle public relations for its outdoor- and culturally-inspired product lines.

Launched in February 2005, Tarma is reaching new frontiers when it comes to stylish and socially and environmentally conscious wearable art for women and men. The company offers two distinct collections of jewelry artistically designed to evoke the positive feelings associated with outdoor adventure and the discovery of new experiences and world cultures.
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Tarma was featured at Whole Foods Eco-fashion show this past Friday. The show was held at the Lucky Strike Lanes in Lakewood, Colorado to benefit the non-profit, Bridgeway a home for pregnant teens.
Stephanie George, owner and president of Tarma, was in attendance at the fashion show. “There was so much energy!” said Stephanie. Everyone loved the show. Tarma’s recycled jewelry was really well received by the participants and the audience. Our message of sustainability resonates so well with the attitudes and beliefs of Whole Foods customers.
In addition to Tarma, the line-up of eco-friendly and sustainable styles included Global Girlfriends, Good Karma, Of the Earth, Watergirl, House of Hoss, Mission Playground and World of Good. For more info on Bridgeway, visit www.bridgewayhomes.org

See Ad [PDF 1,004KB]

Media Contact: Jill Pagliaro, 415.531.4121 jill@jillpagliaro.com

Petaluma, CA — Tarma Designs announced today that it has appointed sales rep agencies Mooseworks for the Southeast U.S. region, and Jan Statman and Associates for the Southwest. Mooseworks’ principal Beaty Jackson and Statman’s principal Jan Statman will be heading the distribution development for Tarma’s unique line of recycled and fair-trade jewelry for the outdoor market in these regions.
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Media Contact: Jill Pagliaro, 415.531.4121 jill@jillpagliaro.com

Petaluma, CA — Over the recent Father’s day weekend, Tarma held a series of clinics for its new retail accounts in Yosemite National Park. Stephanie George, co-owner of Tarma, gave clinics at the Village Sports Shop, the Mountain Shop at Curry Village and the Nature Shop at Yosemite Lodge at the Falls.

“We had so much fun,” said Stephanie. “The sales people are excited about having the new styles and displays. I really enjoyed seeing them wearing the Tarma jewelry.”

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Though it’s been just over a year since leaving CamelBak, Sky George has been anything but idle. Together, with his business partner and wife, Stephanie, he has been busy putting together a new business, focusing on jewelry for the outdoor enthusiast. Read full article [PDF 227KB]